Mondi, a global leader in sustainable paper and packaging, has partnered with Dreco to develop a new packaging solution for powder detergents containing post-consumer recycled (PCR) material, while maintaining the high level of protection required for moisture-sensitive products. Powder detergent packaging must effectively protect the product from moisture and water throughout its entire lifecycle. Mondi’s re/loop PillowBag demonstrates how high levels of recycled content can be successfully integrated into flexible packaging for particularly demanding FMCG applications, without compromising performance, quality, or consumer convenience.
Starting from January 1, 2030, the European Packaging and Packaging Waste Regulation (PPWR) sets a target of 35% recycled content derived from post-consumer plastic waste for this category of plastic packaging. With 50% recycled content, re/loop PillowBag can help meet this target in the future, significantly reducing the use of virgin plastic. The solution has already been launched at retailers across Germany, making Dreco one of the first companies to adopt cutting-edge packaging well ahead of regulatory deadlines.
To ensure transparency and traceability throughout the supply chain, Mondi applies a mass balance approach in accordance with ISCC PLUS certification, enabling traceable allocation of PCR materials within the supply chain.
In line with Mondi’s MAP2030 sustainability goals, re/loop PillowBag is designed for recycling and has been assessed according to Mondi’s Path to Circularity Scorecard and the CEFLEX D4ACE guidelines. The structure is considered compatible with established mechanical recycling streams for polyolefins (PO), supporting effective end-of-life waste management.
In addition to its sustainability features, the packaging has been designed with consumer convenience in mind. The easy-open pouch ensures simple handling and suitability for everyday use, while the high-quality print provides excellent shelf visibility.
Sandor Kardos, Managing Director at Mondi Békéscsaba, stated: This project demonstrates how technical expertise and shared sustainability goals can deliver practical and scalable solutions. Together with Dreco, we developed packaging designed for recycling and with high PCR content for a moisture-sensitive application, helping our customers stay ahead of regulations while also meeting current market expectations.
