Tinned tuna, beer and soft drink caps, jar lids, sun creams and insect sprays: Italians' beach bags also contain steel packaging, and correct disposal is a good habit and a fundamental practice to be maintained even on holiday. Ricrea is once again launching its "Cuore Mediterraneo" itinerant campaign to raise awareness among swimmers and sailors of the many, often little-known properties of steel packaging and the rules for separate collection.