Registration is now open for the next Giflex Congress: Flexible, packaging to be told', to be held on 17 and 18 April at the Hotel Villa Pamphili in Rome. The event will provide food for thought and discussion on important current issues.
Packaging must tell its story, increasingly measured against consumer expectations. Principles of greater sustainability such as life cycle analysis, end-of-life and PPWR standards are becoming increasingly important, while the complexity of the geopolitical scenario requires new strategic visions.
With this in mind, the programme will be divided into four focus sessions:
- Geopolitics: Europe, China and the United States in the global scenario
- Brand reputation: the role of packaging in consumer perception, evaluation and expectations
- Sustainability: LCA and end-of-life of flexible packaging
- Packaging and packaging waste regulation: final acts and impact
The event is sponsored by two important partners: Coim Group and Ipack-Ima.