With the aluminium packaging format launched at the end of 2020, Lete and Sorgesana continue to win approval in the premium beverage market. Icon, the name chosen by Sgam (Società Generale delle Acque Minerali) for the packaging of Lete and Sorgesana mineral waters, is proving highly popular in the high-end restaurant and out-of-home market.
The exclusive 473.2 ml aluminium bottle has an original design inspired by the geometric shapes and eccentric colours of 1960s pop art and is aimed at the most demanding consumers.
The company studied every detail of the packaging, from the material through to the shape and graphics, with the aim of bringing the world of mineral water closer to that of art and design.
Sgam has 12 production lines (nine for PET, two for glass and one for aluminium products), and was the first Italian food company to use 100% green energy for its entire production requirements.
Plastic bottles are made from polyethylene terephthalate, a 100% recyclable material that guarantees optimal preservation of food quality.