Sabic, a global diversified chemicals company, headquartered in Riyadh, Saudi Arabia, announced a new collaboration with Ella’s Kitchen, the UK baby food brand to create a new cap made from recycled plastic.
Over 3.5 million pouches of Ella’s Kitchen’s organic strawberries and apples pouches will have this new cap and will be on the shelves in UK stores from January 2022.
The recycled content for the cap is created using certified circular polymers from Sabic’s Trucircle portfolio and comes from recycled plastics from post-consumer waste that would otherwise typically be destined for incineration or landfill. Sabic’s resins are then used by Gualapack, one of market leaders of spouted pouches in the babyfood segment and supplier to Ella’s Kitchen, to produce the cap.
The new collaboration forms part of Ella’s Kitchen’s wider packaging commitments to lower the environmental impact of its packaging and to make all of its packaging widely recyclable by 2024.
Sabic’s Trucircle portfolio spans a range of products and services, including design for recyclability, mechanically recycled products, certified circular products from feedstock recycling of used plastic, certified renewables products from bio-based feedstock and closed-loop initiatives to recycle plastic back into high quality applications and help prevent valuable used plastics from becoming waste. In this regard, it has to be noted that Sabic’s certified circular polymers are produced via the advanced recycling of mixed and used plastic that could otherwise be destined for incineration or landfill. Through a process called pyrolysis, difficult-to-recycle used plastic is broken down into its chemical building blocks to produce pyrolysis oil. This is then used by Sabic’s as feedstock to create certified circular polymers which have the same properties as virgin material.